HKRI TaikooHui

HKRI TaikooHui is an enclosed mall and they wanted to focus their 2018 holiday lighting on brightening up the winter, and creating a subtle lighting display that would invite visitors into the center.

Warm white strings of lights hanging from the ceilings guided visitors to the entrance of the center, whilst the center façade was hung with 2D brilliant white and blue snowflake motifs that acted as a beacon for shoppers in search of an inner city shopping experience and a cup of coffee in China’s largest Starbucks.

Close up view of white and blue light motif snowflakes outside the shopping center HKRI TaikoHui in the city of Shanghai, China.

With white and blue light motif snowflakes and string lite decorated facade of the shopping center HKRI TaikoHui in the city of Shanghai, China.

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Shopping Centers & Malls Beijing Paradise Walk