HKRI TaikooHui
HKRI TaikooHui is an enclosed mall and they wanted to focus their 2018 holiday lighting on brightening up the winter, and creating a subtle lighting display that would invite visitors into the center.
Warm white strings of lights hanging from the ceilings guided visitors to the entrance of the center, whilst the center façade was hung with 2D brilliant white and blue snowflake motifs that acted as a beacon for shoppers in search of an inner city shopping experience and a cup of coffee in China’s largest Starbucks.